Wholesale & Distribution (B2B)
B2B wholesale portals on Shopify that your buyers actually want to use
Wholesale ordering should not feel like filling out a PDF. We build Shopify B2B storefronts with account-level pricing, minimum order quantities, net terms, and reorder flows , so your sales team handles relationships, not manual quoting.
What a B2B wholesale build includes.
Shopify B2B & Plus Configuration
Company accounts, buyer portals, payment terms (net 30/60/90), and volume discounts configured natively in Shopify Plus.
Tiered & Account-Level Pricing
Customer-group pricing, quantity breaks, and contract pricing , visible only to authenticated trade accounts, invisible to retail visitors.
Reorder & Quick-Order Flows
CSV bulk upload, saved order templates, and one-click reorder from order history , the features wholesale buyers expect.
HubSpot CRM Integration
Connect Shopify B2B orders to HubSpot deals and contacts. Sales reps see what every account ordered, when, and at what value without leaving the CRM.
ERP & Inventory Sync
We integrate Shopify with common ERPs (SAP, Unleashed, DEAR, NetSuite) to keep stock levels, fulfilment status, and invoicing in sync.
Custom Quote & RFQ Flows
For non-standard orders: a request-for-quote flow that feeds directly into HubSpot pipelines, complete with approval and counter-offer stages.
B2B wholesale e-commerce by region.
United Kingdom
UK distributors face pressure from Amazon Business and direct-brand D2C. A well-built Shopify B2B portal competes on UX while keeping margin. We configure GBP pricing, UK VAT logic, and integrate with UK-based 3PLs.
United Kingdom e-commerceMENA
B2B commerce in the UAE and Saudi Arabia is growing rapidly, particularly in building materials, F&B wholesale, and industrial supply. We build Arabic/English bilingual B2B portals with local payment rails and trade account onboarding.
MENA e-commerceAustralia & New Zealand
ANZ wholesale buyers expect EDI or CSV order uploads and GST-inclusive pricing. We configure Shopify Plus for these requirements and integrate with local ERPs like DEAR Inventory and Unleashed.
Australia & New Zealand e-commerceEurope
Cross-border wholesale in the EU involves currency switching, VAT handling by country, and multi-language buyer portals. We use Shopify Markets and custom B2B logic to support pan-European distribution.
Europe e-commerceB2B portals that open new revenue streams
“The eSolve team's B2B commerce solution opened entirely new revenue streams for us. Their attention to detail and support is outstanding.”
Wholesale & Distribution work.
Selected wholesale & distribution builds and growth programs delivered on Shopify and HubSpot.
B2B wholesale e-commerce , common questions.
Does Shopify support B2B wholesale natively?
Shopify Plus includes native B2B features: company accounts, customer-specific pricing, net payment terms, and a separate B2B storefront. For brands on standard Shopify plans, we configure wholesale using apps and customer tag logic.
Can a Shopify store serve both retail and wholesale customers?
Yes. We build dual-channel stores where retail and trade customers log into the same Shopify instance but see entirely different pricing, checkout flows, and product availability based on account type.
How does HubSpot integrate with a Shopify B2B store?
We connect Shopify order and company data to HubSpot CRM so sales reps see every account's order history, deal value, and last activity. Automated workflows can trigger rep follow-up when an account hasn't reordered within a set window.
What is the typical project scope for a B2B Shopify portal?
A mid-complexity B2B portal , company accounts, tiered pricing, HubSpot integration, and an ERP sync , typically takes 10 to 14 weeks and runs on Shopify Plus.
Explore other industries
- Pet Nutrition & Pet FoodSubscription commerce, repeat purchase retention, and D2C for pet brands.
- Outdoor & Sporting GoodsHigh-SKU catalogues, gear configurators, and performance marketing for outdoor retailers.
- Building Materials & Construction SupplyTrade portals, volume pricing, and complex fulfilment for construction e-commerce.
Ready to grow your wholesale & distribution brand?
Tell us your category and current platform. We'll show you exactly where the gaps are and what a build or growth engagement looks like for your vertical.